Curious Lauren

Durex Always On

Durex Always On

We’ve been heading up Durex South Africa’s Always On communication for almost two years and we have shot the account into stardom with our clever uses of media, our ears close to the ground and our fast use of tactical moments. An iconic brand with an iconic voice, we’ve covered organic, paid and campaign media for the brand, really immersing them in local culture.

Credits

Art Direction: Lauren Mitchell, Alexander Bosman, Michaela Massey, Mbali Hlatswayo
Copywriter: Skhumbuzo Tuswa, Unathi Fani, Mbali Jozi
Client Service/BUD: Cara Bulteel
Agency: King James Group

Client

Durex – Reckitt Benckiser